The keys to your home

Finest luxury real estate in Forte dei Marmi and other luxury destinations in Tuscany and Italy, on the Côte d’Azur, in Miami, Paris and Costa Smeralda, Monte Carlo and Tel Aviv

Dott. Sergey Bashkyrtsev ★ Real-estate agent

The first impression is one of surprise. Because a setting this attractive is truly unusual for a real-estate agency. As is everything else, for that matter! Real Estate Advisor Srl, whose Chairman of the Board is Sergii Bashkyrtsev, immediately demonstrates that it has an edge in tackling a constantly evolving market projected towards Forte dei Marmi 2.0. A headquarters that is a significant calling card for a certain type of clientele.

In these rooms, the future has already begun: Real Estate Advisor, together with its partner Fabrizio Zanetti, Sole Director of the construction company Roma Imperiale Luxury Services, is ready to play its part with innovative ideas, bringing unquestionable professionalism to the field and guaranteeing services of excellence. Dr Sergii Bashkyrtsev, originally from Odesa, Ukraine, has been in our country for six years and immediately showed that he had a clear vision of how to operate in the real-estate market. The results speak for themselves: the company is constantly growing. Measured yet rightly proud, he is engaging with the “new” real-estate market of Forte dei Marmi and, more generally, Versilia, at a particularly complex moment in the international climate, not only economically.

Is Forte dei Marmi still at the top of the real-estate charts?

“Attention to Forte dei Marmi has not changed at all,” begins Sergii Bashkyrtsev, with his colleague Carlotta Ceccarelli at his side. “The name is a brand known throughout the world, attracting an exceptionally prestigious clientele with an uncommon appreciation of beauty and comfort. Our clients seek the very best in every respect. The secret is to establish an understanding with their needs and requests, guaranteeing discretion and professionalism at all times.”

But what is the market saying at the moment? Is it moving or is it at a standstill?

“There is a great deal of movement. The market is so lively that the number of people wanting to buy a villa in Forte dei Marmi exceeds the number of properties on the market. A fact confirming that Forte is more than ever at the centre of attention.”

Compared with other destinations frequented by high society, does Forte dei Marmi have something extra?

“There is no doubt that Forte dei Marmi has a timeless appeal. Its greenery, the possibility and tradition of getting around by bicycle, its climate, and the many activities and services, hotels, restaurants and nightspots that have made its history are indisputable distinguishing features. But today’s client is more international than yesterday’s and therefore seeks comfort, technology and elegant furnishings in a prestigious villa. For this type of property, they are prepared to pay significant sums.”

What do you offer to meet clients’ needs?

“The client is at the centre of our daily work: our commitment is to make everything they need available to them, including services and sometimes even more, so that they can enjoy their holiday in Forte to the fullest.”

“What is around the corner?”, as Maurizio Costanzo might have said?

“We have established important partnerships on the Côte d’Azur, in Nice and Monte Carlo, as well as in Paris, Miami, Tel Aviv, Porto Cervo and other destinations on the Costa Smeralda, thereby expanding our offering of luxury properties to other prestigious locations. We have dozens of off-market properties in other Tuscan cities and other Italian regions as well. Six languages are spoken in our office, and we are also organised to provide luxury-concierge services, helicopter transfers, luxury cars with drivers, private jets, yachts and the sale of works of art. In addition, for 63 years we have been involved in the design and construction of luxury villas, an activity that represents our core business.”

“In the field of design, a new important partnership has been formed with Archdesigner Michele Vitaloni, CEO & Founder of Charmitaliastudio and VITALONI+PARTNERS. One meeting was enough to define our collaboration: we share many things, including the same futuristic vision and the desire to enhance all those disused properties with a complete VISUAL 3D project, through which the buyer can experience first-hand the evolution of the building and the site: making the invisible visible.”

Roma Imperiale Luxury Services

Fabrizio Zanetti ★ Builder

ROMA IMPERIALE LUXURY SERVICES - REAL ESTATE ADVISOR

via Giuseppe Mazzini 115, Forte dei Marmi - +39 0584 319877, +39 336 5969871, +39 391 3301873

www.romaimperialecostruzioni.com - www.realestateversilia.com - Facebook: realestateadvisorFORTEDEIMARMI

Instagram: _real_estate_advisor_ - Instagram: romaimperialeluxuryservices

Fabrizio Zanetti is an entrepreneur in love with his work. Work carried out with such enthusiasm that it pleasantly draws in everyone around him. Every day he works with the high level of professionalism that exclusive clientele, such as that surrounding Forte dei Marmi, expects from its interlocutor. Thus, there has been no shortage of satisfactions since he founded Roma Imperiale Luxury Services: this is clear from his voice and from the passion with which he lists figures, credentials, achievements, international certifications for Quality and Social Responsibility, and contacts around the world. “My clients become friends after I meet them for the first time: an entrepreneur could hope for nothing better!” All this makes his working day intense. And “intense” is an understatement, without a doubt.

Where does this passion for work come from, we ask Fabrizio Zanetti?

“I took over the baton from my father, who taught me a great deal, above all to build relationships with clients based on the utmost frankness and clarity. I have worked in Forte dei Marmi for 30 years, although our history began in Massa in 1960. Over these decades we have opened more than 350 building sites and created dozens of luxury villas in Forte, where two years ago we opened this extraordinary 300-square-metre studio, a few steps from the sea and Villa Bocelli.

“Throughout my working life, professionalism, clarity and involving the client in every stage of the work have been fundamental pillars, allowing them to experience the extraordinary process of creating their own villa. We are not just builders: we are skilled artisans, an haute-couture atelier able to customise every detail of every project. The building site and the client are the focus of our attention.”

How so?

“From the moment the building contract is signed, the client begins an experience, sometimes in person and at other times remotely. With the technologies we provide, every stage of the work is documented and shared, including through photographs, videos, drone footage, video calls, WhatsApp work groups, reports, cameras, time-lapse and so on, giving the client the feeling of always being in Forte and an awareness of what we are doing for them. Not only that: six languages are spoken in my organisation, so we can communicate comfortably with clients from all over the world.”

Is the client therefore at the centre of Fabrizio Zanetti’s thoughts?

“They are, because for me the personal relationship with the client is as important as doing an excellent job. Positive human relationships are a person’s greatest wealth. Starting the construction of a villa actually means beginning a close collaboration in which we must understand and interpret every personal need of the client, recommend the best solutions and offer alternatives, solve problems and manage time by planning it methodically. Building a dream villa means sharing an extraordinary, moving experience. It is through the emotions we experience together that friendships often arise as well.”

Has the clientele gravitating towards Forte dei Marmi and its surroundings changed over time?

“Every client has needs, experience and an approach completely different from the next. Some clients have no time and entrust themselves entirely to us; others want to share every decision; still others require budget management and control; others demand the very best of every product regardless of expense. Our job is to understand their needs and, as in haute couture, design, cut and sew unique, extraordinary villas.

“I have travelled extensively for this reason too: to get to know every country and culture and therefore better understand my clients and their needs. Many trips arose precisely from the need to get to know a client better before creating their villa.

“Today Forte dei Marmi has become a little London. There are major entrepreneurs from the Baltic countries, Israel, Switzerland, the Netherlands, the United States, Ukraine and Russia, as well as many Italians, especially from the provinces of Milan, Brescia, Bergamo and Turin. And we are here, ready always to offer 360-degree assistance which, in the long run, also turns the client into an ambassador for us among their friends.”

A modern company, projected into the future?

“Certainly. But also a company which, beyond its achievements and turnover, has a positive impact on the Versilia area, since the people who work for us are from here. We prefer local workers, who have passion and golden hands. They are the finest artisans on the market.”

Is it true that in previous years you also organised charity evenings?

“This is a wealthy area in every respect. Therefore, helping those in need is even more a moral duty and a need of our conscience. For this reason, two or three times a season we make a point of organising charity events, with the proceeds donated to support the initiatives of ABF (Andrea Bocelli Foundation), as well as the Umberto Veronesi Foundation or local voluntary organisations such as the Misericordia and the Croce Verde, including through the Monopoly di Forte dei Marmi initiative. This year too, we are already planning two charity evenings in collaboration with Laura Tartarelli’s art gallery, live music and catering. Follow us on social media to discover the dates and take part. You are welcome.”